Hip, HOP, Horray! Whether celebrating Easter means an egg hunt with your kids or brunch with friends, surely Easter weekend will be full of good company and good memories. This year, Kodak is celebrating all things Easter in a partnership with Universal Studios’ blockbuster “Hop” – the comic tale of Fred, an out-of-work slacker who accidently injures the Easter Bunny and must take him in as he recovers. Bring the adorable characters from this comedy into your Easter memories using the KODAK Picture Kiosk and/or enter to win the Kodak – Hop Photo Contest for the ULTIMATE gift basket worth over $500.00.

Kodak will be hosting a Hop-themed contest on Facebook®. Consumers may upload their favorite family photo into a KODAK Picture Kiosk Hop border on Kodak’s Facebook page and receive a coupon for 10 free (4×6) prints with the purchase of 10 (4×6) prints. Entrants are asked to share their picture with family and friends to acquire the most votes. The person with the most votes will win two free movie passes each month for a year as well as a KODAK – Hop Ultimate Gift Basket, which includes KODAK products (including a KODAK EASYSHARE MINI camera), Hop merchandise, Hop movie tickets and fun Easter candy that is provided by The Hershey Company. Twenty other lucky winners with the most votes will also win a Kodak – Hop Ultimate Easter Basket. Kodak’s Hop contest will run from April 4 – 20, 2011.

For more information, hop into Easter with Kodak by visiting www.Kodak.com/go/HOP.