In celebration of March Madness, Coke Zero is giving college basketball fans a chance to be featured in a “Taste the Madness” TV commercial airing during the broadcast of the NCAA Division I Men’s Basketball National Championship. To enter, fans can log onto the Coke Zero “March Madabase” — http://www.tastethemadness.com — to upload their craziest and most fanatical videos supporting their favorite NCAA college basketball team.

As determined by a Coke Zero panel of judges, the best entries submitted to the Coke Zero “March Madabase” will be incorporated into a 30-second TV spot that debuts on April 6. Judges will be looking for creativity, intensity, unpredictability, passion and authenticity. Videos must be uploaded by March 22nd to be considered. Check out how one die-hard Iowa State Cyclones fan secures his front row seat as an example: http://www.youtube.com/watch?v=aEw_Sxnl6vo

Visit the following link for the full contest details: http://www.tastethemadness.com/terms_license/terms.html

Mountain Dew is running a sweepstakes for their new drink, Mountain Dew Voltage®. Fans can enter to win prizes such as skateboards, gaming gear, iPods, and snowboards. Check it out here: www.dewmocracyvoltage.com

Last year, over a quarter million votes helped Mountain Dew Voltage® win the DEWmocracy election. The taste, name and color of all three ‘candidates’ were also developed by DEW® fans. The new product is in stores this month.