What’s your cat’s favorite pastime? Their biggest pet peeve? Surely these are just a couple of the questions you wish you could ask your cat. Well, with the help of famed animal communicator, Sonya Fitzpatrick you finally can!

Fitzpatrick and TEMPTATIONS® Treats for Cats have teamed up to ask cats these and other questions with the “WHAT DO CATS REALLY THINK?” contest.

All you need to do is “Like” TEMPTATIONS on Facebook (www.Facebook.com/Temptations) between July 7, 2011 and August 3, 2011 and upload a photograph of your cat. 250 winners will be selected to receive results from a personalized reading of that photograph by Fitzpatrick, who is widely regarded as the most experienced and trusted animal communicator in the world.

One lucky entrant and their cat will also win the Grand Prize: An opportunity of a lifetime to speak directly with Fitzpatrick via a 30 minute private phone reading to finally get the answers to the questions they’ve always wanted to ask their cat.

Plus, if you’re a winner, you could be part of history! The results from Fitzpatrick’s readings of the 250 winning photographs will be compiled to form what will be a first-of-its kind cat survey that will finally provide insight into what cats really think about topics including their favorite things to do around the house and with their human companions.

For more information and to enter the sweepstakes, visit www.Facebook.com/Temptations. You can learn more about Sonya Fitzpatrick at http://www.sonyafitzpatrick.com/. Please let me know if I can provide you with any further information.

Put Your Creative Juices To The Test With the “Hot Hawaiian® T-Shirt Design Contest”

Entry Deadline: August 31, 2011

Inspired By Unique, Original Artwork on Hawaiian® Kettle Style Potato Chips Packaging

MOUNTAIN LAKES, NJ (May 2011)—The makers of Hawaiian® Kettle Style Potato Chips take great pride in the beautiful, original artwork on all of its packaging and now want to inspire consumers to create a new generation of art. From now through August 31, 2011, adult residents of the 50 United States and the District of Columbia are invited to submit an original design for a Hawaiian® Kettle Style Potato Chips t-shirt. The winning design will be made into a cool Hawaiian style t-shirt that people all over the country could be wearing!

“We want people to use the unique, colorful, tropical artwork that appears on the Hawaiian® Kettle Style Potato Chips packaging as inspiration for their own design,” says Terri Barberi, Brand Development Manager in the Specialty Foods Division of Pinnacle Foods Corp., marketers of the Hawaiian® brand. “What we’re looking for is original artwork that takes a nod from the designs we’ve created to bring the laid back feel and taste of Hawaii to life.”

From May 15, 2011 to August 31, 2011, entrants can submit an original t-shirt design by going to www.hawaiianbrandsnacks.com and clicking on the “Hot Hawaiian® T-Shirt Design Contest” banner. Read the Official Rules [http://www.hawaiianbrandsnacks.com/assets/pdf/OfficialRulesforTheHotHawaiianTShirtDesignContest.pdf], complete the entry form and upload a photo of your original design (make sure the photo is in one of the accepted formats listed on the entry page). The top six (6) entries, selected by a panel of judges from Hawaiian® Kettle Style Potato Chips based on originality, creativity, and adherence to a theme, will be posted on the website on or about September 15th until September 30th, during which time consumers will have the opportunity to vote for their favorite design once per day, every day.

The winning design, as selected by the general public, will be featured on a t-shirt, which will be available online and in various marketing programs. In addition to bragging rights, the Grand Prize winner will also receive a three-day/two-night trip for two to Hawaii including airfare and hotel stay (ARV $3,100)! Five runners-up will each receive one of the following prizes: 1) discounts on surf boards, board shorts, and bathing suits from a major national retailer (ARV 20% discount); 2) a boogie board (ARV $50); 3) a one-year supply of Hawaiian® Kettle Style Potato Chips (ARV $165 or 52 bags). Odds of winning depend on number of eligible entries received. NO PURCHASE NECESSARY TO ENTER OR WIN. Restrictions apply. Void where prohibited.

Hawaiian® Kettle Style Potato Chips are available in four delicious flavors including Original, Luau BBQ, Sweet Maui Onion and Wasabi. Use the current packaging artwork as inspiration!

REESE’S BRAND AND WARNER BROS.’ ‘GREEN LANTERN’ JOIN FORCES TO GIVE ONE FAN SKY-HIGH THRILLS WITH JET-FIGHTER EXPERIENCE

On-Pack, Instant-Win Promotion Will Land One Lucky Consumer a Chance to Fly Like Superhero Hal Jordan

HERSHEY, Pa., June 6, 2011 – Imagine soaring at 40,000 feet, topping the speed of sound as you man a state-of-the art fighter jet! You can have such an experience as Reese’s® Peanut Butter Cups, in partnership with Warner Bros. Entertainment, launches an on-pack, instant-win promotion around the new “Green Lantern” movie, opening June 17. Reese’s brand is taking a page out of test pilot Hal Jordan’s flight manual by giving one lucky winner the jet-fighter experience of a lifetime.

The Jet-Fighter Experience promotion invites fans to look for a game message on the inside of wrappers of specially marked packages of Reese’s Peanut Butter Cups (1.5 ounce) at participating stores (while supplies last). One lucky fan could find an instant-win prize of a ride for two in a fighter-style jet. In addition, first-prize winners will earn an authentic “Green Lantern” ring. And second-prize winners will get a “Green Lantern: Rise of the Manhunters” video game for either Xbox 360® or PlayStation 3® gaming systems. Finally, third-prize winners will receive a $12 movie theater gift certificate. Also, printed inside each package are 30 collectible characters from the Green Lantern movie for consumers to find out more about the intergalactic police force, Green Lantern Corp.

“Reese’s perfect pairing of peanut butter and chocolate has long thrilled consumers’ taste buds, and with the ‘Jet-Fighter Experience,’ the brand will be able to thrill fans’ other senses,” said Anna Lingeris, spokesperson for The Hershey Company. “Just like the Green Lantern’s powers, the winning fan’s experience will be out of this world.”

Fans can also head to the Reese’s Facebook fan page to join forces and unlock an exclusive “Green Lantern” video. In addition, the Facebook page includes Perfectly Heroic™ prize details, movie photos, custom invitations and more.

“Jet-Fighter Experience” Promotion

Specially marked packages of Reese’s Peanut Butter Cups are available now through Sept. 30, 2011, while supplies last, at stores nationwide. For more information on the Reese’s “Jet-Fighter Experience” promotion, visit www.reeses.com/greenlantern.

About The Hershey Company

The Hershey Company (NYSE: HSY) is the largest producer of quality chocolate in North America and a global leader in chocolate and sugar confectionery. Headquartered in Hershey, Pa., The Hershey Company has operations throughout the world and more than 12,000 employees. With revenues of more than $5 billion, Hershey offers such iconic brands as Hershey’s, Reese’s, Hershey’s Kisses, Kit Kat, Twizzlers and Ice Breakers as well as the smooth, creamy indulgence of Hershey’s Bliss chocolates. Hershey is a leader in the fast-growing dark and premium chocolate segment, with such brands as Hershey’s Special Dark and Hershey’s Extra Dark. In addition, Artisan Confections Company, a wholly owned subsidiary of The Hershey Company, markets such premium chocolate offerings as Scharffen Berger and Dagoba. For more than 100 years, The Hershey Company has been a leader in making a positive difference in the communities where we live, work and do business. The Milton Hershey School, established by the company’s founder in 1909, provides a nurturing environment, quality education, housing, and medical care at no cost to children in social and financial need. The School is administered by Hershey Trust Company, Hershey’s largest shareholder, making the students of Milton Hershey School direct beneficiaries of Hershey’s success. Please visit us at www.hersheys.com.

About “Green Lantern”

Bringing the enduringly popular superhero to the big screen for the first time, “Green Lantern” stars Ryan Reynolds in the title role, under the direction of Martin Campbell. Campbell directed the film from a screenplay by Greg Berlanti & Michael Green & Marc Guggenheim and Michael Goldenberg, story by Greg Berlanti & Michael Green & Marc Guggenheim, based upon characters appearing in comic books published by DC Comics. The film also stars Blake Lively, Peter Sarsgaard, Mark Strong, Jay O. Sanders, Temuera Morrison, Taika Waititi, Jon Tenney, Angela Bassett and Tim Robbins, with the voice talents of Geoffrey Rush and Michael Clarke Duncan. The film was produced by Donald De Line and Greg Berlanti. Herbert W. Gains and Andrew Haas served as executive producers, with Geoff Johns and Lucienne Papon co-producing.